RedStar aims for direct and long-term relationships with customers. We act as a partner in the supply chain to ensure maximum response to the consumers’ wishes, and are distinctive for providing complete solutions and optimum service to our customers.
RedStar has a complete range of 9 different varieties of tasty tomatoes: from mini plum tomatoes to cocktail tomatoes, and from cherry tomatoes to snack tomatoes. These are available under either the ‘RedStar’ brand or a private label. With the focus on taste and a drive for innovation, we are always in search of the very best tasty tomatoes to optimise our current range.
Total specialist As a total specialist, we grow, package and sell our tomatoes all year round. This enables us to respond rapidly and effectively to our customers’ wishes. In order to work together and inspire each other, in the area of marketing concepts, packagings, shelf positions and category management.
Business & marketing
RedStar closely monitors the trends in the market. We watch developments among our growers, use information of tasting panels, analyse market research data and create new concepts to increase our and your success.
We feel sure that innovations are also possible en route to the consumers. Such as new ways to use tomatoes, combinations of tomatoes with other products, consumer experience at the retail floor and around the vegetable shelf, campaigns, presentations and tastings. Are you considering new concepts? Then discuss your ideas and requirements with RedStar. We’re eager to help you in quickly putting new concepts on the market.
Our sales department has IFS Broker and Qualität und Sicherheit (quality management system for German retail) certification.